An Authentic Approach to Making More Money

This post is dedicated to those of you who need to get your moneymaking shit together.

Have you been challenging assumptions and considering business options? If you want to earn more from your small business, next year, read on. I’m not going to give you the secret to anything. My intention is to inspire you to wakeup, see where you are and act!

I’m offering a fresh starting point for authentic business planning. If you want to increase your earnings, you’ve got to replace your monkey planning and become more intentional in building your business.

Every time I write about making more money, someone always comments, “it’s not all about the money.” No shit. I get that. But if you feel the need to say it, perhaps it’s more about the money than you’d like to admit. I understand that fulfillment, freedom of expression and autonomy hold a higher value for many of you than making more money. But next year I intend to work less and earn more simply because I can. So can you.

Since each of us has the capability to create the business results we most want, why don’t we? It’s not simply a lack of belief. Most of you agree that anything is possible. What’s missing or what needs to be adjusted, to produce more lucrative small business results?

A big part of authenticity is having the balls to really look at what you’ve produced and what you haven’t. You can dream big and be very genuine, but if that isn’t producing buckets of cash perhaps, you’re already as authentic as you need to be. Since you already have an authentic grounding perhaps your best adjustment is a more strategic one.

The first place to look is at your big-picture business reflection and decision-making process. Do you have one? If you don’t consciously reflect on your business, you could fall prey to the random influences of those with stronger intentions.

I’ve realized that authenticity; natural optimism, and possibility thinking alone, – do not create sustainable success. Just because we can think big, – doesn’t mean that we do. Spiritual evolution does not take the place of business practices like following-through. I’ve realized that my wild ass desires and imaginings need to be grounded within a dynamic, intentional master plan.

Without an intentional business reflection and decision-making process our businesses often end up with unintentional results. Consider another way. It begins with slowing down, stepping back and consciously choosing. Without reflection and big picture thinking, strategic decisions remain unmade. If you fail to make a decision, you’ve made one anyway, and that default decision is far less likely to serve you well.

Begin with an honest assessment. We don’t know what we don’t know and shining a light of greater awareness generally illuminates sticking points. I’m going to share some places that used to bog me down in hopes that you’ll notice if you’re stuck in the same locale.

Stuck in Discovery

Discovery is such a juicy place for lifetime learners. Even when aware, we often don’t want to leave. Researching, learning, and staying on top of things are all wonderful excuses for failing to act. If only those excuses paid off like action does.

Good intentions cannot weather the assault of an infinite number of online gurus screaming to sell us the latest secret to exploding our business to the next level. I’m so sick of all this next level puke. Screw the next level. How about building a solid foundation instead?

Like most of you, I’m looking for ways to work less and earn more. But that’s the challenge; most of the stuff we read promises that. Excellent copy writing speaks to our emotional craving and reels us in until we stop searching for the secret. Stuck here? Pause and ask, “What exactly am I looking for?” Look for that and that only. Find it and act on it.

Stuck in Place

At least when stuck in discovery we have the illusion of movement. Stuck in place, – is just plain frozen in denial or avoidance. If you’ve been feeling like somethings got to give, then you may need to wakeup to the facts. Quit waiting for an outside intervention. No one is coming to save your ass.

Surviving isn’t thriving. Getting by is getting old. How many times are you going to pull it out at the last minute, before one time, you just don’t?

If you almost never market when times are good and then desperately over-market when the valleys hit, – you really aren’t doing much strategic thinking, are you? Perhaps a few strategic adjustments are called for? But first, take a hard look at where you are and what you earned last year. Look at what worked and what didn’t, and choose some new actions.

Stuck in a Small Mindset

How do some corporations mange to make a profit in spite of their faulty policies and their poor decisions? It’s catching up to them; they just have more wiggle room than we do. They just can’t see what they aren’t looking for and as solopreneurs we are not immune.

We don’t know what we don’t know. If you don’t work with a coach, then work with someone who will ask you the challenging questions. Sign up for this free phone class and I’ll ask you the questions before you even dial the phone.

We especially aren’t aware of the limited beliefs. You could be working a business model or following a mindset that does not serve you well. Your adjustment could be a very small change in perspective that could lead to a big gain. But you won’t see it, if you don’t know where to look. I’ll bet that you’re thinking way too small in some critical areas right now.

I love this time of the year as a small businessperson. This is our time, for reflection, big picture thinking and strategic decisions. But if you don’t choose to make any adjustments you could earn what you earned last year. You’re capable of so much more and you know it.

Tell me where to take the follow-up post to this one. I’m considering writing about my decision-making process, but I’d like to address what you think you need. Speak up please!


Trusting Brevity

I trust brevity because it’s evident.

What you see is what you get.

Clarity and decisiveness inspire confidence.

Brevity doesn’t waste my time or make me work for something that may be nothing.

I trust brevity because it gives greater meaning and more time to ponder.

Less is more because I can take it or leave it.

What do you think?